2022 State Of B2B Marketing Budgets
Marketers have faced some significant headwinds in 2022. Anecdotal evidence suggests many marketing budgets have been frozen or even cut, but goals and growth expectations have not.
Integrate and Demand Metric partnered to explore the current state of B2B marketing budgets, hiring, and resource allocations. The study gathered data about projections for meeting expectations in 2022 and the optimism in the marketing community about 2023.
Our infographic summarises the key results of this year's survey, with insights from over 500 B2B Marketers from the United States and the United Kingdom.