The Ultimate Guide to Customer Retention
With the economy slowing and consumer unease growing, efficient growth and cost savings are top of mind for businesses. So it’s no surprise customer retention is taking center stage.
In this guide, Twilio Segment shares how to avoid the rising cost of customer acquisition by focusing on retention, strategies to increase customer engagement, and real-life examples showing ROI.
Read the guide to learn:
- Key trends impacting customer retention
- Which customer metrics you should be tracking
- How a CDP leads to increased engagement
- Best practices with real-life examples
Download Guide