FREE VIDEO MARKETING PLAYBOOK
Accelerating Retail Conversions With Video
Get the FREE playbook and explore how to boost revenue and conversions with video and learn guidance for efficiently scaling video experiences across your brand’s platforms
Ninety percent of consumers watch videos online. That’s why video marketing generates 300 times more web traffic and two-thirds more qualified leads compared to other forms of content marketing. While most marketers already use video and plan to increase video investments this year, there remains a perception of difficulty and high costs associated with the video lifecycle — creation, editing, formatting, optimization, and more — keeping many retailers from capitalizing on its potential.
Topics include:
- Exactly how consumer video consumption impacts marketing performance.
- Common obstacles to seeing sustained revenue and productivity gains with video.
- Three practices retailers can invest in to scale up video experiences.
- Real world examples of retailer success with optimizing their video processes.