Research

2025 and beyond: How a strong data

foundation fuels enterprise success and AI-

driven innovation

In today’s AI-fueled business landscape, data is more than a strategic asset — it’s the engine of transformation. But while C-suite leaders understand the urgency to scale AI, many struggle with the fragmented systems, inconsistent data access, and governance challenges that stand in the way.

In this exclusive report from Forbes Insights and Fivetran, 500 U.S.-based technology executives reveal how modern data strategies are evolving — and what it takes to power real-time analytics, production-ready AI, and enterprise-wide trust.

Key insights:


  • Why only 49% of leaders say their data architecture can scale
  • How modern data integration fuels AI-readiness and business agility
  • Where governance gaps threaten innovation — and how to fix them
  • What the next generation of tech leadership looks like

Download the full report now.

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