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THE EVOLUTION OF CUSTOMER JOURNEY MANAGEMENT,

FOR MARKETING AND BEYOND

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We’re now living in a world where many people are considered digital natives, and as customers are getting increasingly tech savvy, high-tech companies need to be getting increasingly customer savvy.


Nowhere is this showcased better than in customer journeys. The Evolution of Customer Journey Management, for Marketing and Beyond details the cruciality of personalized experiences, how tech leaders are responding, and how your high-tech business can improve customer journeys to win more clients.


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