Finding Signal in the Noise
Get a data clean room overview by Tina Moffett, Principal Analyst at Forrester, and Sam Shapiro-Kline, Director of Growth, at Neustar, a TransUnion company. Hear them discuss the clean room landscape as described in Forrester’s new report, "The Truth About Data Clean Rooms." The discussion dives into the different types of clean rooms, data clean room use cases, and what marketers should consider as they think about a clean room plan for their tech stack.
Get:
- The top three systemic risk factors driving clean room adoption
- The foundational elements of the modern data clean room
- The four primary use cases for clean rooms
- Forrester’s cost/benefit analysis process for making clean room decisions
No one puts industry issues and tech into a relatable, usable framework better than Forrester. Hear the findings from Forrester’s report straight from its creator – watch “Finding Signal in the Noise.”
Watch It Today