5 Key Pillars of Effective Online Reputation Management 

Online reviews can make or break a business’s online reputation. Great

feedback can lead to repeat customers becoming brand advocates. But a

fake or bad review can destroy a business’s credibility.

We’ll provide you with guidance for handling all types of feedback through

the following sections:

- When to ask customers for reviews

- How to handle both negative and positive reviews

- How to deal with reviews on di